“The Challenger Sale” by Matthew Dixon has emerged as a ground-breaking resource in the field of sales – for management, sales executives and B2B sales training and coaching. Primarily targeted at business professionals seeking
Sales coaching is a powerful tool that can help organisations drive growth, boost employee engagement, and improve the effectiveness of their sales team. However, many businesses overlook the potential benefits of using a sales
Small businesses often face a unique set of challenges when it comes to sales. With limited resources and a smaller customer base, it can be difficult to compete with larger companies and generate the
Sales training courses in Northern Ireland I set up Shift Control almost 20 years ago because I believed there was disconnect between the sales and marketing functions in many businesses in the north of
Sales Coaching is a tough gig I had an epiphany this morning about sales coaching. In sales coaching we cater for 2 main audiences – the business owner, sales director / sales manager and
Recent research suggests that absenteeism at work through stress and mental health related issues costs UK employers around £70 Billion a year. More from MarketWatch a few weeks ago suggested that the Workplace Stress
Lessons on how to improve sales performance You know how rare it is to find a Unicorn marketeer – that person with the unique blend of interpersonal skills, creativity and intelligence allied to those
Sales training is a long play This episode of the Shift Control Sales podcast is a solo refection focusing on ‘expectation management’ and why I believe that effective sales training and sales coaching is
How could Van Halen possibly be connected to sales training and sales training courses in Belfast? 1984 might well have been a turning point in the political landscape of the North of Ireland. A series
Clearing out some old storage boxes recently I came across a ‘mixtape’ which for the uninitiated is something described by Urban Dictionary as: “A mix featuring songs that have been carefully chosen, mixed and