The latest podcast is something of a rant based on recent experience with several clients who are enduring the pain of recruiting new sales staff. Recruitment is never easy – millennials or baby-boomers? The
Sales Training Programme: Advanced What used to work in sales doesn’t work anymore. Getting through to decision makers is getting harder than ever before and buyers are demanding so much more beyond price. They
What’s the first thing you do when your business needs to quickly increase revenue? A somewhat generalist question with the typical answer found in “customer acquisition” There are only 2 or 3 ways of growing
“Everyone has a plan until they get punched in the face.” Iron Mike Tyson Everyone “should” have a plan and if you are in marketing, business development or sales then you should be using
The idea behind this podcast is to get close to people who have experienced starting up a business, working for themselves, motivating and leading themselves and others in business and listen to their stories and share
Defining your Brand Story As I write the introduction to the latest podcast, I await delivery of my first Hemingway, “The Old Man and The Sea” Many years ago I remember watching the movie
Every since its launch in the late 1980s, PowerPoint has lead the way when it comes to visually supported sales presentations. Little has changed with the much-malligned software and with the exception of a few
The latest episode of the Shift Control Podcast takes a brief look at the importance of trust in building relationships with clients and business associates. In sales, building trust is critical to establishing meaningful
When it comes to business development, sales training and sales strategy, there are a few books that i feel comfortable recommending – Select Selling, by Daly/O’Dea is one. The Ultimate Sales Machine, Chet Holmes
A strategic approach to business development The biggest problem faced by SMEs in business development is not a lack of sales ability within their teams but more a lack of clarity when it comes