“Everyone has a plan until they get punched in the face.” Iron Mike Tyson Everyone “should” have a plan and if you are in marketing, business development or sales then you should be using
The idea behind this podcast is to get close to people who have experienced starting up a business, working for themselves, motivating and leading themselves and others in business and listen to their stories and share
Defining your Brand Story As I write the introduction to the latest podcast, I await delivery of my first Hemingway, “The Old Man and The Sea” Many years ago I remember watching the movie
Every since its launch in the late 1980s, PowerPoint has lead the way when it comes to visually supported sales presentations. Little has changed with the much-malligned software and with the exception of a few
The latest episode of the Shift Control Podcast takes a brief look at the importance of trust in building relationships with clients and business associates. In sales, building trust is critical to establishing meaningful
When it comes to business development, sales training and sales strategy, there are a few books that i feel comfortable recommending – Select Selling, by Daly/O’Dea is one. The Ultimate Sales Machine, Chet Holmes
“Following your passion” is the often-quoted mantra for those undecided entrepreneurs. It can sound a bit too much like Instagram “Monday Motivation” BS – when it comes to the pinch, you need more than passion to succeed in
Professor Damian Hughes is an international speaker, coach and best selling author of the highly acclaimed “5 Steps To A Winning Mindset” In the second part of the podcast, Damian goes deeper into the
Professor Damian Hughes has worked with some of the top teams in the UK, and watched some of the best coaches in the country at work. In his highly acclaimed book, “5 Steps to
“The anecdote is the antidote” It has never been harder for brands, organisations and businesses to stand out for the right reasons. Right now, everyone is short on time and overwhelmed with interruption and