2 books to help you with your sales content writing
Stephen King’s book “On Writing: A Memoir of the Craft” and “Elements of Style” by Strunk and White can help you with your sales content writing
Stephen King’s book “On Writing: A Memoir of the Craft” is a must-read for aspiring writers. Published in 2000, the book is part memoir and part writing guide, offering a unique insight into the life and work of one of the most successful writers of our time.
The book also provides valuable advice on the craft of writing, covering everything from finding inspiration to developing characters, building suspense, and revising work.
King’s writing style is engaging and humorous, making “On Writing” an enjoyable and educational read. He uses examples from his own work, as well as the works of other writers, to illustrate his points and provide concrete examples of what works and what doesn’t. He emphasises the importance of discipline, hard work, and persistence, encouraging writers to “write with the door closed and revise with the door open.”
“On Writing” offers an inspiring message about the power of storytelling and the transformative impact that writing can have on both the writer and the reader. King reminds us that writing is not just a career, but a passion, and that the most important thing is to love what you do.
“The Elements of Style” by William Strunk Jr. and E.B. White is a classic guide to writing that has been helping writers improve their craft for over a century.
The book is organised into short chapters that cover a wide range of topics, from the basic rules of grammar and usage to more advanced topics such as style, tone, and word choice.
Strunk and White provide clear and concise explanations, accompanied by examples drawn from classic literature and their own writing.
It makes you wish that you paid more attention to the teacher in English Language classes – but will definitely help you with your sales content writing
One of the strengths of “The Elements of Style” is its focus on clarity and concision. The authors emphasize the importance of making every word count, and they provide practical advice on how to achieve this, such as avoiding unnecessary words and phrases, using active voice, and being mindful of tone and style.
Despite its age, “The Elements of Style” remains relevant and useful for writers of all levels, from students to seasoned professionals. The authors present complex topics in a simple and straightforward manner, making it easy for readers to understand and apply their advice.
Worthwhile reading and better for your sales content writing than using AI
