Last week was a busy one for me with enough variety to remind me that I’m actually very lucky doing what I do. Diversity is hugely important and whilst you don’t always get what
Getting good people in your corner – the benefits of using a sales coach The character played by Burgess Meredith in ROCKY, is arguably one of the better known “corner men” in fact or
You really need to be serious about improving your selling skills If you are thinking about getting some sales training for your staff, there are a few things worthy of consideration BEFORE you decide to
Can your sales strategy benefit from a politicians manifesto? It’s been really hard to avoid politicians recently. As the dust settles on the recent local elections across Ireland, momentum gathers for the vote on
A great lesson in passion and customer engagement It has been an extraordinary week so far – counting the Springsteen gig in Croker on Sunday followed by a trip to Greystones last night to spend
Business Development hacks by Bruce Springsteen I was lucky enough to have a ticket for last Sunday nights gig at Croke Park – the Boss playing the best stadium in the world. And to
Stendhal Arts Festival – in conversation with Ross Parkhill It’s always nice when two of your interests converge. Recording the latest episode of the Shift Control podcast brought my interest in marketing and my love
Without sales there’s nothing and without sales training…? It is hard to understand why sales teams do not enjoy greater support from their business owners. Sales is a high pressure, high performance environment yet
Sales strategy needs greater clarity, focus and a message which can be understood It sounds very simplistic, but the first rule of sales (and of anything for that matter) is to be understood. That’s
Building a brand in Belfast Whilst recording the 4th Episode of the Shift Control podcast, I got to spend some time in my favourite Belfast coffee shop, Established. Opening its doors over 2 and 1/2 years