I am a huge fan of Charles Bukowski and outside of The Laughing Heart, this is my favourite quote:

“they say that nothing is wasted; either that or it all is”

I look forward to the day that I fully understand it.

Sales teams, normally under the over-zealous eye of their management team, demand immediate response from their sales activities.

Regardless of what we are selling, we are impatient for results and always much keener to contact new prospects rather than those who are yet to succumb to well-rehearsed charm.

Worth considering this then….

Keep going until the job gets done